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#Loeries2017: Stoked about camelpower

Fitting for #InnovationMonth, I chatted to Charbel Aouad, executive producer and cofounder at Dubai's Stoked, the production company behind an integrated campaign Loeries Gold and this year's integrated Grand Prix for turning horsepower into camelpower

By Leigh Andrews 8 Sep 2017

#Loeries2017: Graham Lang on Y&R's collaborative year of firsts

In addition to Y&R Dubai bringing home their first-ever Grand Prix, Y&R South Africa and the Y&R Mena network stood out as true stars of this year's Loeries

By Leigh Andrews 1 Sep 2017

#Loeries2017: TBWA/RAAD on winning a Grand Prix in the ‘mother of all categories'

TBWA/RAAD, The Disruption Company, not only took home a Grand Prix for Nissan's Camelpower integrated campaign at this year's Loerie Awards, but also two silvers and one bronze

By Jessica Tennant 25 Aug 2017

#Loeries2017: Strategy and creativity have to work together says Grand Prix winners, BBDO

Impact BBDO's Dani Richa and Net#work BBDO's Gau Narayanan shares combined insights into BBDO's Loeries 2017 experience

By Juanita Pienaar 24 Aug 2017

#Loeries2017: ALL THE WINNERS!

The full list of winners for the 39th Annual Loerie Awards, which concluded on 20 August 2017 at the Durban ICC, have been announced. Congratulations to all

20 Aug 2017

#Loeries2017: Be stupid, fail harder and give it all away, says BSSP's Keith Cartwright

BSSP's Keith Cartwright shares five disciplines at the Dstv Seminar of Creativity that has crafted his mind and gave him focus. Here we look at the last three

By Juanita Pienaar 20 Aug 2017

#Loeries2017: Design Army's Pum Lefebure on how to master the art of seduction

Pum Lefebure, co-founder and CCO of Design Army, based in Washington DC was the last speaker of the day at the DStv Seminar of Creativity, where she explained how marketing is a lot like dating, and how similarly falling in love with a brand goes from flirting to romance to seduction

By Jessica Tennant 19 Aug 2017

#Loeries2017: Be the popes, the geeks and the rock and rollers, says Creative Shop's Weera Saad

First up at today's DStv Seminar of Creativity was Facebook's head Creative Shop: MEA, Weera Saad, who spoke about how things have changed over time and how we need to change to ride this new wave that's arrived. “It's a brave new world, the big wave is here and it's perfect, and it's staring you in the face.” We need to surf it, she said

By Jessica Tennant 18 Aug 2017

#Loeries2017: All the finalists by agency, school and brand!

All the finalists for this year's Loeries Awards have been announced. Here are the total entry numbers per agency, school and brand

18 Aug 2017

Loeries2017: Building the new creative economy at the speed of thought

An interview with Fort CEO Shukri Toefy, where he shares insights into the changing value chain of the new creative economy

By Jessica Tennant 17 Aug 2017

#LadiesofLoeries: The Namibian perspective with Chrisna Basson

In this exclusive Loeries-slash-women's-month interview, Loeries 2017 regional judge Chrisna Basson, head of strategy at Weathermen & Co in Namibia, shares that a more inclusive world won't happen by itself

By Leigh Andrews 15 Aug 2017

#Loeries2017: What the hell happened to women in leadership? Facebook's Nunu Ntshingila comments...

Something Facebook Africa's regional director, Nunu Ntshingila finds interesting having spent much time in advertising is that despite there being no shortage of women in the industry, there don't seem to be nearly enough in leadership roles

By Jessica Tennant 10 Aug 2017

Net#work BBDO to launch limited edition book on creativity

Marking its 23rd year, Net#work BBDO is publishing a limited-edition coffee table book that examines insights into the nature and process of creativity

2 Aug 2017

#Loeries2017: Jury president jabber with Markus Maczey

I chatted to the four recently revealed international jury presidents for the Loeries. Next up is Bavarian-born creative director, Markus Maczey

By Leigh Andrews 9 Jun 2017

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