“We believe that these initiatives will increase the return on investment for both buyers and sellers as the business matchmaking programme will give delegates the opportunity to engage with one other on an exclusive basis, enabling exhibitors to meet their target markets and allowing visitors to find exactly what they are looking for,” says Specialised Exhibitions' CEO, Gary Corin.
“In addition, as Africa is an increasingly important trade and investment market for South African companies, we want to give exhibitors the opportunity to promote their products and services into Africa. Hence the appointment of a specialist trade and investment promotion company, to grow the number of quality visitors from targeted African countries to meet with the exhibitors at the show and to establish direct business links.”
The event seeks to draw the entire SADC region, including Angola, Botswana, Democratic Republic of Congo, Lesotho, Madagascar, Malawi, Mauritius, Mozambique, Namibia, Swaziland, Tanzania, Zambia and Zimbabwe as well as other key English-speaking African countries with close ties to South Africa such as Ghana, Kenya and Uganda.
For more information, and to pre-register, got to www.interbuild.co.za.
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