Nothing gives me more satisfaction and pleasure than working on and doing things that are interesting, that matter, are significant or just important. I live with my son full time, raising, nurturing, leading and guiding him. Oh my goodness, how did I manage to get through 2023 whilst raising him? What a ride.
I’ve got a BA degree from Vega, a diploma in advertising management from Rosebank College and a certificate in advertising from Imagination Lab. I was born and bred in Soweto.
I have extensive experience in advertising, working as a strategist for the most part, and then later growing into the creative role. Over the years; I’ve worked on incredible brands and for a number of creative agencies, helping to produce interesting and important work.
I now run my strategy consultancy firm, Thinkerneur, where I do freelance strategies for ad agencies, as well as consult directly to clients, entrepreneurs and start-up founders.
I’ve recently launched the One Human Summit, an innovation that I’m excited about, and even more exciting is the impact and sustainability work that I’m doing through the Thinkerneur Impact Series platform.
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The biggest lesson that I learned last year is that I should never forget about myself, nor put other people’s goals, needs and desires above my own because doing so, led to compromising myself and my family, especially my son.
Tied to that lesson is that no matter how much you believe in a company’s vision, never lose yours. Always remember that a company’s vision is a company’s vision, you are still a separate entity to the company and as such, don’t lose yourself. No matter how much you work, it is still not your company, unless you get shares.
Alignment to what the company believes or aims to achieve does not mean you have to be sacrificed in the process, and if the company takes more from you than you are getting, it is okay to leave. When Eminem said; “Lose Yourself”, he was only talking about losing yourself in your own projects and passions, not a company that you work for.
Grateful-To-Be-Luckily-blessed-In-Miracles
(That’s one word right? The hyphenating makes in one word right?)
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I wanted to be a happily married father with three kids and a wife, when it comes to careers, I wanted to be a soccer and a cricket player.
My son, Kgosi. There are many people who inspire me, especially those that I work with. But my son has taught me so much. When you have a child, you go in thinking that you are going to teach them, and then, they end up teaching you.
For my son, living with him full time, and it’s just the two of us, there’s really no room to not be in each other’s respective spaces. We’ve gone through difficult times in the last year, and he’s also gone through some tough times, and when an eight year-old responds with wisdom and maturity, you have no choice but to be inspired.
